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WhatsApp Marketing supports various direct one-to-one business promotion activities with customers
Effective marketing activities that yield positive results and drive business growth.
Thoughtful and strategic messaging that avoids spamming and maintains compliance with WhatsApp’s guidelines.
Messages from an official business account with the green tick badge enhanced credibility and reduced the risk of being seen as spam.
Seamless and user-friendly shopping experiences for customers make it easy to find and purchase products or services
WhatsApp Marketing is a system that helps businesses market their products or brands through the WhatsApp application. The system is designed to attract prospects through interactions on WhatsApp.
This ability is supported by WhatsApp’s increasing popularity as a communication medium. No wonder many potential customers prefer to interact through WhatsApp rather than other media. Therefore, marketing through WhatsApp is also popular among businesses to generate profits.
WhatsApp has a massive user base with over 2 billion monthly active users worldwide. This makes it an effective marketing platform for reaching and engaging with customers.
WhatsApp also allows for personalized messaging, which can help businesses build customer loyalty.
1. Use Business Accounts
WhatsApp Business or WhatsApp API will enable you to communicate with customers through the platform and access additional features such as automated messaging and quick replies.
2. Offer personalized messaging
WhatsApp blast feature allows businesses to send personalized messages to customers. This feature can also send blast messages easily with just one click.
3. Use chatbots to automate messaging
This can be a useful tool for answering common questions or providing information about products and services.
4. Integrate WhatsApp with your other marketing channels and tools
This could involve using WhatsApp to follow up on email campaigns or promoting the platform on your social media accounts.
Utilize WhatsApp API and other omnichannel chat platforms integrated between agents, users, devices, and numbers.
Build a powerful business reputation with the verified green tick badge from WhatsApp API.
Seamlessly integrate with customizable CRM software. Receive sales orders and customer service tickets and integrate with other systems.
Automatically save WhatsApp data and conversations. Automate OTP and outgoing messages with triggers.
Send bulk WhatsApp messages through WhatsApp API without having to save recipient contacts.
Get real-time and instant comprehensive reports of all activities to improve customer conversation performance.
Design, edit, and customize conversation flows without coding with Mekari Qontak’s WhatsApp Bot to answer messages automatically.
Customize agent routing fairly to resolve conversations and better meet your customer needs.
Gain insights on all your marketing activities in one real-time accessible dashboard to make better marketing decisions.
The essential tools used in WhatsApp marketing are:
Chatbot, a virtual assistant, is equipped with AI-powered artificial intelligence programs. One of its advantages is its ability to respond to many messages automatically using natural language, making it easier for businesses to respond to every customer message more efficiently.
WhatsApp Blast is a WhatsApp Business API feature that can simultaneously send mass messages to many numbers. This capability is helpful for businesses to spread promotional messages to thousands of contacts simultaneously.
The WhatsApp chat panel is a WhatsApp marketing tool that displays all messages. This makes it easier for businesses to monitor incoming and outgoing messages in one dashboard view.
As the name suggests, the auto reply tool can automatically respond to every customer message. This tool is active in providing unlimited 24-hour responses.
This WhatsApp marketing tool helps businesses schedule the appropriate time to send messages. When the time is right, this tool automatically sends it to the customer.
This message statistics dashboard reports the number of messages sent, received, incoming, read, and failed to send. The report makes it easier to analyze the extent to which the message has successfully generated leads.
The benefits of utilizing WhatsApp marketing include the following:
One of the best ways to get WhatsApp marketing is by switching to WhatsApp Business API. Follow these steps:
Here are some ways to manage marketing using WhatsApp:
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