Have you ever seen a green tick sign next to a business name displayed on WhatsApp? That sign is called a WhatsApp green tick verification.
At first glance, the sign only looks like a sign. But did you know that WhatsApp’s green tick verification has many benefits for business?
Then, how to get the green tick on WhatsApp? Let’s take a closer!👇
What is Green Tick on WhatsApp?
WhatsApp green tick verification indicates that your WhatsApp Business account has been officially verified by WhatsApp. By obtaining the WhatsApp green tick, businesses can increase credibility and trust among customers.
To get this symbol, you need to go through the WhatsApp verification process and convert your business account to WhatsApp Business API. You can do this process by contacting a Business Solution Provider (BSP) or WhatsApp Official Partner in your country.
After submitting the WhatsApp green tick verification, the verified badge symbol will appear next to your business name on the chat thread headers, even if they don’t store your number in their phone book.
Types of WhatsApp Business Accounts
Before discussing the WhatsApp green tick, it’s good to know in advance the two types of WhatsApp Business, Business Accounts, and Official Business Accounts.
A Business Account is a WhatsApp business account that can only be obtained via smartphone, either through the App Store(iOS) or Google Play Store (Android).
However, the Business Account does not provide the WhatsApp green tick.
Official Business Account (OBA)
Official Business Account is a WhatsApp Business API that is officially verified by WhatsApp. This account only can be obtained through a Business Solution Provider (BSP) such as Mekari Qontak.
One of the signs of an official business WhatsApp account is the presence of a green tick badge (verified badge) next to the name on the business profile.
Another advantage is the business name will remain visible even if the number has yet to be added to the contact list.
On the other hand, OBA also comes with various advanced features that can simplify your business operations. For example, such as chatbot, WhatsApp blast, API integration, and others.
|Official Business Account|
By default, any account using the WhatsApp Business App is a business account
An official business account has a green tick verification in its profile and chat thread headers
You can download it on the App Store and Play Store
You can only get it through a Business Solution Provider or Official WhatsApp Partner
Provided with various advanced features
Also Read: What is WhatsApp Business API? – A Complete Guide
Your benefits after getting green tick verification on WhatsApp
For information, WhatsApp has a 98% message open rate and 45-60% click-through rate (CTR), which has a high chance for business growth.
You can make the most of this opportunity if you have a verified WhatsApp account. Here are the benefits of green tick badge on WhatsApp.
1. Improved value to customers
By obtaining the verification badge on your WhatsApp Business Account, you signal to your customers that you are committed to providing quality service and that they can trust your business.
This will help you build a better reputation among your customers, and they will be more likely to do business with you in the future.
2. Increased credibility
When customers and business partners see the green tick badge on your WhatsApp Business Account, they know your business is legitimate and that you are committed to providing quality service.
This builds credibility for your business, making people more likely to want to do business with you.
3. Increased sales
The green tick badge greatly reduces the chances of customers or business partners having doubts about creating an online transaction with your company.
When customers see that your WhatsApp Business Account is verified, they are more likely to trust your business, make a purchase, and lead to increased sales for your business.
4. Reach multiple customers
Once you get a verified badge, you can simultaneously send blast messages to many contacts.
This powerful tool allows you to reach out to multiple customers simultaneously, saving time and resources.
With a verified WhatsApp Business Account, you can reach more customers in less time without storing their phone numbers.
This makes communicating with customers and business partners more effortless, as you can send messages without saving their contact information.
6. Free branding
When you send a message or communicate with customers using your verified WhatsApp Business Account, your company name will automatically appear on the recipient’s chat screen without having to save it first.
This is a powerful tool for building brand recognition and promoting your business, as customers will see your company name every time they receive a message from your business account.
7. Integration with CRM software
With a verified WhatsApp Business Account, you can integrate WhatsApp’s green tick badge with your CRM software, making it easier to manage your customer interactions.
This allows you to keep track of all your conversations with customers, so you can provide better service and build stronger relationships with them.
Is your business eligible to get a green tick badge on WhatsApp?
Not all business accounts can have the green tick WhatsApp. Here are the business-eligible requirements:
- Registered as a WhatsApp Business API account
- Have complete documents
- Business does not violate WhatsApp’s terms and conditions.
The following are the categories of businesses that are prohibited under WhatsApp policies:
- Illegal products or services
- Drugs, whether prescription, recreational, or otherwise
- Tobacco items and related paraphernalia
- Unsafe ingestible supplements
- Weapons, ammunition, or explosives
- Adult products or services
- Body parts and fluids
- Medical and healthcare products
- Items or products with overtly sexualized positioning
- Real money gambling services
- Dating services
- Products or items that facilitate or encourage unauthorized access to digital media
- Digital and subscription services, including links to or processing of any subscription sales, renewals, or upgrades
- Business models, goods, items, or services that we determine may be or are fraudulent, misleading, offensive, or deceptive, or may be or are exploitative, inappropriate, or exert undue pressure on targeted groups
- Real, virtual, or fake currency
- Third-Party Infringement
4 Easy Steps to Apply Green Tick Verification on WhatsApp!
To get the WhatsApp green tick, you need to make sure that your WhatsApp account is verified. Let’s see how to apply for WhatsApp green tick by following these steps.
1. Register your account with WhatsApp Business Solution Provider, Mekari Qontak
Prepare the number you will use for a verified WhatsApp account. Be sure the number has never been used before and will always be active because you can’t change it after it’s registered.
In addition to setting up your number, you also need to meet the terms and conditions to get the verified badge, including:
- Have a Facebook Business Manager account.
- Provide business legality documents such as SIUP, TDP, NIB, NPWP, etc.
- Have a website, email, and other business information.
Then, register the number to an Official WhatsApp Partner in your country, such as Mekari Qontak.
Mekari Qontak provides services to get the official WhatsApp green tick verification through the verified WhatsApp platform.
In addition, Mekari Qontak also provides an end-to-end solution that can connect the WhatsApp API with other chat applications or omnichannel software.
2. Verify Facebook Business Manager
If you have verified Facebook Business Manager, you only need to log in with your Facebook account.
However, if you haven’t verified, you can follow these steps:
- Login to your Facebook Business Manager account and click Business Settings.
- Under Accounts, select WhatsApp Accounts. If you have multiple accounts registered, choose the one you want to request.
- Select Settings and click Contact Support.
- Click Ask a question at the top right and select WABiz: Request official business account status.
- Fill in the required information. Note: make sure you’ve set up 2-step authentication before continuing your business verification process.
- The status will be available under the Direct support option in your Business Manager.
3. Mekari Qontak will register your Official Business Account
Next, the Mekari Qontak team will register your WhatsApp account to make it an Official Business Account.
Allows you to later access and use various advanced features of the official WhatsApp Business. It includes a green tick badge that can add credibility to your business.
4. Wait until the green tick (verified badge) appears on your WhatsApp Business Account!
Finally, if your WhatsApp verification badge request is successful, your Business Account will automatically change to a WhatsApp Official Business account.
Then you can see the appearance of a verified green tick symbol next to your business name on the chat thread headers.
How long does it take for WhatsApp Business to get the green tick?
Green tick verification typically takes 1 to 2 working days, but it can take up to a week. And the worst case is being rejected by WhatsApp. Green tick policies are subject to the WhatsApp authority.
What if I got rejected for my Green Tick application?
You don’t have to worry if your application is rejected. The absence of a verified WA logo does not limit you from using the WhatsApp Business API.
In addition, WhatsApp made an update about the display of business names. The business name can automatically appear for all business accounts when clicked, masking for Business Verification accounts, and green ticks for Official Business Accounts.
On the other hand, you can ask the Mekari Qontak team as a Business Solution Provider (BSP) to check or resubmit a WhatsApp green tick verification application.
How much does WhatsApp Green Tick cost?
You can get a WhatsApp green tick for free!
However, to get the verified badge, you must be sure that your business account is an official WhatsApp API.
Find out more information about verified WhatsApp prices here!
What are you waiting for? Get your Green Tick WhatsApp now!
Mekari Qontak provides WhatsApp Business API equipped with WhatsApp green tick and various features to support your business.
You can also integrate it with Mekari Qontak’s Omnichannel CRM to accelerate your business! Sign up now!